Communications and Marketing Manager
This is a Permanent, Part Time vacancy that will close in {x} days at {xx:xx} BST.
The Vacancy
Job Share Opportunity: Monday, Tuesday, Wednesday (21 hours per week)
Start Date: April 2025
We have an exciting opportunity for an experienced Communications and Marketing Manager to lead the Advertising Standards Authority’s (ASA) marketing and communications functions as we begin implementation of an ambitious strategy to raise awareness of the ASA. You will oversee our digital communications, marketing, training and events functions and to lead on the ASA’s own national advertising campaigns. This is a strategic role, requiring effective stakeholder management with senior, high-profile, advertising industry partners.
We think the ASA is a great place to work. We have a culture that’s open, friendly and collaborative, with a real focus on making the right decisions in the right way and learning while we’re doing it. We welcome applications from all sections of the community, and we’re committed to being a diverse and inclusive organisation, both so we can represent everyone in the UK and so our own colleagues feel comfortable at work.
We operate a hybrid working model and office attendance is required 40% of your contracted hours.
.Responsibilities
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Lead, direct and motivate the communications and marketing and team and ensure that members are supported in their personal development
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Lead the ASA’s digital communications function, including the ASA/CAP website, social media channels, video content and email marketing. Ensure effective use of digital communications tools (existing, new and emerging), in line with best practice, to raise awareness of the ASA and reach target audiences in line with the ASA strategy.
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Lead the ASA’s communications and marketing programme with the advertising industry
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Oversee strategic development and delivery of the e-learning programme as part of the wider ASA / CAP advice and training offer, ensuring income targets are met
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Facilitate effective internal communication by ensuring timely and relevant communication to staff of key internal and external developments and news
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As a budget manager, ensure that all activities are delivered on time and on budget
Required skills:
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Degree level education or the ability to demonstrate equivalent level of knowledge and experience
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Experience of successfully operating in a position of responsibility within marketing or corporate communications in a high-profile organisation
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Ability to lead and motivate staff, set targets and manage performance
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Excellent oral and written communication skills and proven ability in applying them in a similar role or context
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Experienced presenter, persuasive and articulate. Willing to represent the ASA on television and radio
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Strategic thinker, able to define and implement a communications strategy in accordance with organisational objectives
How to apply: If you’re interested in applying for this role, please review the job description below and click on the 'Apply Now' button above to complete the online questions telling us how you meet the requirements of the role and how you can contribute to the success of the Comms & Marketing Team.
Please note we will not review any CV's & Covering letters sent via email
The Company
We are the UK’s independent frontline regulator of ads by legitimate businesses and other organisations in all media, including online. We are authoritative and influential on ad regulation; the centre of expertise. The rules we administer and enforce are contained in the UK Advertising Codes, written by the industry Committees of Advertising Practice (CAP). To help maintain our independence from the industry that funds us, we are primarily funded at arm’s length by the Advertising Standards Boards of Finance (Asbof). Together, the ASA, CAP and Asbof make up the ASA system.
Our purpose is to make sure ads are responsible. Our ambition is to make sure every UK ad is a responsible ad. Our values are to be proactive, collaborative, accountable, transparent and decisive. We want external stakeholders to find us to be: independent in administering the Codes; evidence-based, proportionate, targeted and consistent; and reflective of society, not a social engineer.
We are passionate about what we do because responsible ads are good for people, good for society and good for business. They entertain and inform us, helping us to choose products and services. They fund the media, sport and culture we all enjoy. They can be a force for social good, encouraging us to contribute to good causes, make more responsible choices and stay safe. And they help deliver competition and power the economy. By making sure ads are responsible, we protect people from being misled, harmed or offended, helping them feel more confident in the ads they see and hear.
The Benefits
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